With the rise in Internet sales, Internet marketing and search engine marketing are two of the most popular terms online. The terms Internet marketing, web marketing, online marketing, search marketing all refer to the process of marketing products or services over the Internet. These terms tie together the creative and technical aspects of the Internet, including design, development, advertising and sales. With billions of small businesses online competing for the same market, Internet marketing scams are at an all time high.
Internet marketing scams range from software sales directed towards the elderly and less tech savvy consumers to false SEO promises to businesses. Many consumers without the necessary knowledge or equipment put their trust in the companies selling marketing products. Researching a company online is the quickest way to find good and bad information regarding their products/services.
“SEO companies often make promises to boost rankings, but by knowing a few questions to ask you can avoid being taken advantage of.”, states Klepper, owner. A few major red flags are:
1. Top rankings will only continue as long they are being paid a monthly fee.
2. Becoming a part of their “network” of sites is a must.
3. They claim they have a special relationship with Google, Yahoo or MSN.
Times Ten Creative Marketing Solutions is a full service Internet marketing firm that specializes in search engine optimization and keyword research. For more information on Times Ten click here.